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by Gurmeet Singh. (Reproduced from his article published on Baazee.com, now ebay.in, in Oct 2002 where he was working as Category Manager-Jewellery)
Diamond Buying is an art and most of us start buying diamonds after doing some very basic research on the web. This is almost akin to learning swimming by correspondence. While we learn the basics of about much talked about 4 C’s Color, Clarity, Cut, Carat it’s just the tip of iceberg |
Next Time you are buying diamonds, just focus on the points mentioned below and you will be able to Save upto 25%. To make it simpler, I’m bifurcating this article as Do’s and Don’ts of: |
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Part A : Diamond Jewellery Buying (Non Solitaire): Do’s and Don’ts |
In India, you will notice very strong regional preferences towards particular Diamond Color and Clarity for e.g. |
South India prefers IF, VVS and VS clarity diamonds with D, E, F, G color i.e. almost white. Rest of India, the most common Clarity / Color combination that you will find is SI / GH. Almost all brands maintain a very large inventory of this grade. In North India, you will also find acceptance of IJ and JK color (off white - towards yellow). |
There is a huge cost variance possibility due to slight change in Diamond Color and Clarity. You can check this here with a live example. |
So, next time you are buying Diamond Jewellery, start with the following: |
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Part B : Solitaire Buying - Do’s and Don’ts
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